Chrysler's current retro-styled PT Cruiser received rave reviews on it's release for it's modern interpretation of the classic American 'hot rod'. In the late 1990's however, the Plymouth Prowler was born, a much more literal homage was paid to the custom machines of the 1950's and 60's. At its launch, Plymouth stated that the Prowler was a development of the Dodge Viper, it was the next step in the process of developing new methods of manufacture and assembly to lower the cost of a vehicle. The corporation did not care if they made money, simply breaking even was considered unlikely as the Prowler was to be an experimental vehicle testing out even more advanced methods of assembly, featuring aluminium and composite bonding, for example.
The Prowler was undoubtedly a styling departure for the company, and succeeded in attracting levels of publicity for the range for which they could hardly have dared hope.
Only a small number of these exclusive cars have found there way in to Europe, making them a rare and very eye catching sight on the roads of the continent.
'Factory' built custom cars are indeed a rare item in the modern day world of car production.
